For Raff 2010 SVA wanted to show SVA in motion. A concept that has previously been showcased in Oslo, this time it was for the people of the west to enjoy. SVA in motion, or fashion in motion show films with a different take on fashion rather than a photo still or a catwalk podcast. The films embrace moods and feelings from serene and calm to blunt and provocative.
SVA had a gallery all to themselves at Bryggen in Bergen. We curated the room with Karen´s illustrations, a huge flatscreen and dvd, and all the back issues of SVA hanging in chains from the ceiling.
Photos by Froststudio.
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